Most office managers and company owners have been down the
long, frustrating road of introducing a new business communication tool that
promises to improve inter-departmental productivity and collaboration. Then,
employees don’t use it. When you’ve
invested the time and money to find the right communication software and
collaboration tools for your business, this can be frustrating. While getting
everyone in the company to buy-in and use your new communication tool seems
like an impossible dream, you can take some steps to improve employee buy-in.
1 – Find Something Mobile Device Friendly
Most of your employees want to communicate using their
phones and tablets, so any business communication tool you invest in should be
mobile device friendly. You may be worried about security, employee
productivity, and other concerns associated with having employees using mobile
devices, but mobile
device management services from IT ArchiTeks will put your mind at ease and
keep your employees happy and productive.
2 – Do the Research First & Pick Something You Like Using
What do we mean when we talk about business communication
tools? That may be referring to your traditional communication systems like phones,
but today, business communication increasingly relies on the use of a variety
of tools for instant messaging, video conferencing, sharing documents,
collaborating on projects, and even giving presentations. Some examples
include:
- Collaboration – communication products that
allow employees to collaborate on projects in real time, share files and
information securely, and stay on task more easily are extremely valuable in
today’s increasingly virtual workspaces. ProofHub is one popular option, but Microsoft
Azure and Google Drive can also offer great options for collaboration. ProofHub
and similar products are built to make the process easier and they include
training support.
- Chats – if you just have a quick question or
need someone to help you with a task while you’re sitting at your computer,
chat apps are invaluable. Rather than texting or using traditional email chats
that might not offer enough data security, you can invest in products that
allow your employees to discuss information quickly within a secure platform.
Microsoft Teams, HipChat, and others give your employees easy and secure ways
to chat throughout the day.
- Conferencing tools – with an increasing number
of employees and businesses being run outside of traditional brick and mortar
buildings, video and voice conferencing is becoming much more important. There
are numerous paid and open source options out there, but for ease of use and
security Zoom really can’t be rivaled. Microsoft’s Skype is a great
conferencing tool, and it is often included in Microsoft business packages.
We could keep going, and for every type of business
communication tool, you’ll find 1,000 specific options. At the end of the day,
we recommend trying them out, and picking one that offers the functionality
you’re looking for in a format that you actually like to use. As a company
leader, if you like a product, you’ll be a good ambassador for it to your team.
3 – Plan First THEN Act
Once you find the right product, test it out. Ask a core
team of employees to try it and give feedback. Then, work together to create an
implementation plan for the product, list out all the office functions it will
be used for, create guides for your employees, and be prepared for training and
answering questions. Once your plan is in place, introduce the product to all
of your employees. Too many businesses don’t do the planning on the front end
before they implement a new product, and this is one of the leading causes of
lack of buy-in from employees. When there’s no clear plan for the product,
employees either don’t use it or misuse it.
4 – Ensure Privacy & Security
There are numerous open source business communication tools
available, but one of the leading reasons businesses use paid products rather
than free options is security. When you’re sharing business communications,
documents, and resources, you don’t want the wrong people to have easy access.
Before you invest in a product, review their privacy and security measures to
ensure they meet or exceed the standards in your field.
5 – Communicate Clearly & Educate Employees
When you’re ready to share the new product with your
employees, create a clear, concise way of educating people about how the
product is used, what tasks you expect them to use it for, and when you want
everyone to be using the new product. In addition to communicating this
clearly, you should post this information electronically and/or physically, so
employees can access information about the new product whenever they need it.
Whatever timeline you set, make sure to check in with employees throughout the
process to make sure they are transitioning to this new communication tool
rather than leaning on their existing work arounds.
6 – Champion Your New Communication Tool
Don’t make using the new communication tool sound like a
punishment. Instead, talk about why you picked it, what you like best about,
and how much you hope it will make their jobs easier. Be positive about using
the new option rather than negative about getting rid of the old processes.
Change is never easy, but the more you talk about the benefits of a new product
or system, the more likely people are to want to use it.
7 – Get Your Managers and a Core Group of Employees to Hype the Product
As a continuation of the 5th step, you should
recruit that team of core employees from the planning stage of the process as
your product ambassadors. Encourage them to have team meetings to discuss what
aspects of the new product will be beneficial for their specific job functions
rather than the business in general. Make sure one person in each department is
the go-to for questions and concerns about the product, and make sure you
really listen to your employees if they express issues with the new product or
process.
8 – Ask for Reviews from Employees
Don’t wait for your employees to come to you with concerns.
Ask them to write a review after the first week using the product. Send out a
survey email or ask your team leads to meet with their departments to get this
feedback. Even if the product worked great when you tried it and seemed to have
all the functionality you needed, there can still be issues after your
employees start using the tool regularly.
9 – Don’t Give up Too Soon
After hearing negative reviews from employees or getting
frustrated when employees don’t adopt the product right away, many managers and
business owners just give up on the product altogether. Instead of throwing in
the towel, give the provider an opportunity to help you fix the problems. Most
products offer support services and customization for businesses, so reach out
to them with concerns and ask them to help you solve problems.
10 – Work with IT ArchiTeks for Installation, Support & Maintenance
At the end of the day, you want your business to run smoothly
and you need employees to work efficiently, but if finding the right product,
installing it, and maintaining the systems and applications all sounds like
more work than you have time for, let IT ArchiTeks help. Our team can help you
find the best business communication tools, implement them effectively across
departments, and keep your products functioning and secure. Give our team a call to learn more or
schedule a consultation.